Durable

Durable is an AI website builder for small businesses, freelancers, and local service providers. Answer a few questions about your business and Durable generates a complete website — copy, images, layout, and contact form — in about 30 seconds. It also includes a built-in CRM, an AI chat assistant, and marketing tools in one platform. The free tier publishes your site on a durable.site subdomain with hosting and SEO basics included. Millions of businesses have used Durable to get online quickly. Check durable.co for current plan details.

Key Features

1. AI Website in 30 Seconds

Answer a few business questions and Durable’s AI builds a full site with copy, images, SEO, and a contact form.

2. Built-In CRM

Track leads and customers with a simple CRM (customer relationship manager) included on every plan, even the free one.

3. AI Chat Assistant

An AI chat trained on your business answers visitor questions and captures leads around the clock.

4. GEO for AI Search

GEO (generative engine optimization) helps your business appear when ChatGPT and other AI tools recommend businesses.

5. Fast Hosting With Unlimited Traffic

Sites run on secure, fast hosting with unlimited traffic and SEO basics included on all plans.

6. Accept Payments

Take online payments directly on your site on the Grow plan, with a free custom domain included on paid plans.

Frequently Asked Questions (FAQ)

How does Durable build my website?

You answer a few simple questions about your business type, name, and location. Durable’s AI then generates a complete website with images, content, and a contact form in about 30 seconds, which you can edit afterward.

What else does Durable include besides a website?

Durable includes a CRM for managing leads, an AI chat assistant, invoicing tools, and marketing features. It is designed as a small business platform, not just a website builder, so you can run daily operations from one place.

Can I accept payments on Durable?

Yes. The Grow plan lets you accept payments directly on your website, so customers can pay you without leaving your site.

Does Durable give me a custom domain?

Paid Launch and Grow plans include a free custom domain. The free plan publishes your site on a durable.site subdomain instead.

Can I export my Durable website?

No. Durable does not offer a code export, so if you leave the platform you will need to rebuild your site somewhere else. Keep this lock-in in mind before investing heavily in your Durable site.

Durable vs Wix: which is better?

Durable is faster to launch — 30 seconds from a few questions — and includes a CRM and invoicing. Wix offers deeper design control, hundreds of templates, and an app market for sites you may never outgrow.

Is Durable safe to use?

Yes. Durable is a legitimate tool used by millions of businesses, and its sites run on secure hosting with SSL. Review its privacy policy before submitting sensitive data, as with any online service.

Conclusion

Durable is the fastest route to a live business website, generating a complete site in about 30 seconds. The built-in CRM, AI chat, and GEO tools turn it into a small business platform, not just a builder. The trade-off is lock-in: there is no code export. Best for local service businesses. Check durable.co for current plan details.