Simplified

Simplified is an AI agent platform for marketing teams. Its agent Riley plans, creates, and publishes campaigns from one brief while you approve every step. The platform covers design, writing, video, ads, and social scheduling in one system. Founders, agencies, and lean teams use it to run repeat marketing work. You can also connect Claude, Codex, or Cursor through its MCP server. Over 15 million users create with the platform, which holds a 4.6 rating on G2. It is free to start; check the site for current credit rules.

Key Features

1. Riley Marketing Agent

Riley turns one brief into a full campaign: plan, create, approve, ship, and report. Your team stays in control.

2. AI Writer and Design Tools

Generates copy, designs, videos, and ads in one workspace. Brand rules apply to everything it makes.

3. Brand Memory

Stores your colors, fonts, voice, and approved examples. Every new draft matches your brand from the start.

4. Approval Gates

You review and approve work before anything publishes. Auto-publish is opt-in and can be paused anytime.

5. Social Scheduling

Publishes approved posts to 10+ social channels with schedules attached. Analytics feed results back into planning.

6. MCP and API Access

Connect Claude, Codex, Cursor, or your own agent to the platform. Open MCP server, CLI, API, and webhooks included.

Frequently Asked Questions (FAQ)

What is Simplified used for?

It runs repeat marketing work through AI agents. One brief becomes a campaign with designs, copy, video, approvals, publishing, and reports in one place.

Will Riley post without my approval?

Not unless you tell it to. Review is the default: work queues as drafts for you to approve or reject. Auto-publish is opt-in and can be paused instantly.

Who owns what Simplified makes?

You do. Copy, designs, video, and campaign assets belong to your account, and you keep them even if you cancel your subscription.

Do I need to know MCP or APIs to use it?

No, you can start with Riley in plain English. MCP, CLI, and API access are optional extras for teams that want to connect their own agents.

How do credits work in Simplified?

Simplified is free to start with no credit card required. AI actions use credits, and the product shows the credit cost before generating so you know what each action uses.

Conclusion

Simplified suits teams that repeat the same marketing work weekly. One agent carries a campaign from brief to published post. The platform is free to start, with credit-based paid plans for heavier use. Claude, Codex, and Cursor can also plug in through the open MCP server. Check the official site for current credit rules and limits.